It’s puzzling why in the United States, one of the most lucrative travel markets in the world, the concept of airport transit hotels is so foreign. There are signs that may be changing, but current plans seem more like baby steps than bold decision-making.

A recent trip to Asia reminded me of the lack of entrepreneurial thinking exhibited by many U.S. airport operators. Readers of this column may remember my praise for terminals in Hong Kong and Singapore earlier this year. Beyond design, comfort and cleanliness, having such a time- and hassle-saving convenience as a hotel under the same roof as your departure gate…