Status
With airlines changing the rules of their frequent-flier programs to help improve their balance sheets, it was only a matter of time before hotel chains began to re-evaluate their own loyalty schemes.
Still, many travelers were surprised, confused and even angry when, earlier this month, Hilton Hotels Corp. announced two major changes to its program, Hilton HHonors. It made it more difficult to qualify for elite status, and it restricted access to so-called executive lounges at its high-end properties.
In 2005, Hilton pioneered a “rolling VIP tier qualification” system, which replaced the industry standard of requiring a certain number of stays or nights during a calendar year — from Jan. 1 through Dec. 31 — to win elite status…
Many of you must already hate me — not me personally, but people like me, known as “elite” passengers.
Remember that time you were on standby for hours, then suddenly a guy walked over to the gate, asked the agent if he could get on what you hoped would be your flight, because he didn’t want to wait another hour for his original flight? A minute later, he walked away with a boarding pass in hand, and there was no seat for you on the plane.
It wasn’t me, but it could have been. Elite passengers can be added to a waiting list minutes before a flight and go right to the top. The highest-level elites — and their travel companions — are exempt from all sorts of fees. Per person, that´s up to $30 for ticketing, up to $100 for award travel and up to $40 for checking luggage…
