Free hotel Internet for elites slowly becomes the norm

Another domino in the hotel fees game has began falling. Three of the world’s largest chains — Starwood, Marriott and Hyatt — now offer free Internet access to their elite members. Another two, however — InterContinental and Hilton — are holding out. For how long?

Like most frequent travelers, who are usually also elite members of various loyalty programs, I’ve become accustomed to free hotel perks, such as breakfast, room upgrades and lounge access. At the same time, I’ve oddly got used to paying Internet fees that are sometimes higher for one day than my monthly charge at home, and for speed several times lower…

Hilton, InterContinental cross swords

Fierce competition in the hospitality business is nothing new, but last week one of the world’s largest hotel companies took the game to a new level with a bold move aimed at enticing customers of a major competitor.

The InterContinental Hotels Group took advantage of many frequent travelers’ anger with Hilton Worldwide for devaluing its loyalty program, HHonors, last month and offered them bonus points if they also have an account with InterContinental’s scheme, Priority Club. As I reported in November, Hilton decided to increase the number of points required for “award” stays at many of its hotels…

Hotels offer flexibility to earn loyalty

What makes a hotel loyalty program most competitive? Is it the elite benefits it grants its best customers or the variety of options it offers for redeeming earned points? Does it matter who’s asking: a program executive or a traveler?

It turns out, it does. As a customer, if I decide to be loyal to a hotel chain, the first thing I do is look up the requirements for achieving top elite status, and then the benefits that status would give me. Only after that do I consider the value of the program’s points. However, Steven S. Sickel, senior vice president for distribution and relationship marketing at the InterContinental Hotels Group, who oversees the chain’s loyalty scheme, Priority Club, has a different perspective…

Hotel rates too high? Get creative!

Is the room rate for your next hotel stay too high for your travel budget? No need to cancel that trip yet. There are creative ways to pay for your accommodation, and using your own money is just one of the options.

The creativity I have in mind involves more than just redeeming your hotel points with a loyalty program. In fact, let’s assume that you don’t have enough points for your intended stay. Mike Schlappig was recently in that position. He was planning a trip to Egypt next month and wanted to spend the last two nights at Le Meridien Pyramids in Cairo. However, he was unpleasantly surprised by the rate of $220 per day, which is relatively high for that market…

Year-end travel deals trimmed

Does elite status with your preferred airline or hotel chain seem elusive this year? The good news is, year-end promotions offering elite fast-track and bonus points are back. The bad news is, they are fewer and less generous than in the past.

That, of course, is hardly surprising, with all the ills that have befallen the travel industry in recent months. What is surprising is the diversity of those deals, depending on the loyalty program to which you belong. No two of them are exactly alike — except that most require registration and end Dec. 15, so holiday travel is not covered. American Airlines is offering its customers who fly a round trip between the United States and Britain a free companion ticket for a future trip to either Britain or the Caribbean…