Hilton embraces ‘games-players’

It’s no secret in the hotel loyalty business that Hilton HHonors has been probably the least creative and attractive among the major programs in recent years. Fortunately, its management has recognized that weakness and begun to address it, albeit cautiously.

While competitors such as Starwood, which includes the Sheraton, Westin and other brands, and to a lesser extent the InterContinental Hotel Groups Priority Club, came up with various promotions quarter after quarter, Hilton’s strategy seemed heavily reliant on name-recognition and reputation…

Airlines refuse to honor mistake fares

How would you like to fly to Australia in Qantas Airways’ luxurious first class on its new Airbus A380 aircraft for $1,200? You could actually buy such a ticket last week, but as regular readers of this column might have guessed, that was yet another case of a mistake fare.

Just like 2009, the new year began with a major airline making an error when filing a fare, and then deciding not to honor the issued tickets. As I wrote last January, Swiss International Air Lines published a $300 business-class fare from Toronto to several European and Indian cities. In November, British Airways filed a $560 round-trip coach fare from the United States to India…

Lufthansa agent’s ‘mistake’ stacks up

We all think we know that for a flight to depart and arrive on time, dozens of people have to do their jobs perfectly. It seems, however, that the only time we truly appreciate that is when something goes wrong and we feel the consequences long after landing.

In an attempt to encourage more people to travel — particularly overseas — I’ve been trying to dissuade them from believing the common perception that travel is a hassle. With online check-in and the ease of achieving elite airline status, thanks to unprecedented promotions this year, you can avoid long lines at the airport and almost breeze onto the plane. That’s how I feel most of the time…

Year-end travel deals trimmed

Does elite status with your preferred airline or hotel chain seem elusive this year? The good news is, year-end promotions offering elite fast-track and bonus points are back. The bad news is, they are fewer and less generous than in the past.

That, of course, is hardly surprising, with all the ills that have befallen the travel industry in recent months. What is surprising is the diversity of those deals, depending on the loyalty program to which you belong. No two of them are exactly alike — except that most require registration and end Dec. 15, so holiday travel is not covered. American Airlines is offering its customers who fly a round trip between the United States and Britain a free companion ticket for a future trip to either Britain or the Caribbean…